How can you help your employees get to work? Should you be offering rideshare benefits? There’s a lot to consider when you think about incorporating commute into the deciding factor of your new hires. The location of your office has a big part to play. Do most of your current employees drive to work? Do they spend more than 30 minutes commuting to and from the office? That’s an expensive cost of working for your company and worth considering what your competition is offering to make sure they onboard the best in the business. Here are a few options for you to consider offering or enabling to make sure your employees get to work (and home) on time.
Public Transportation Benefits
Many companies these days will subsidize a bus pass or a similar offer to encourage employees to take public transportation where it’s available. This helps reduce the cost of commuting for your team members but it also reduces your cost in providing the necessary parking spaces for a team of non-carpool commuters. Taking the bus is a great way to save money, save gas, and do the environment a favor by taking a few drivers off the road.
Similarly, bike-to-work programs are a great way for companies to encourage their employees to get some extra exercise, stay healthy, and reduce the cost of the usual commute. Again, this type of program should only be offered if it makes for the office location. But for those commuters who are able to bike it to work, it’s a great way to get around without wasting hours of your week sitting in traffic.
Carpool and Vanpool Programs
Carpooling and vanpooling are two great options to help your team get to work safely and effectively. Encouraging small groups of staff members to connect, find common commute times that work well for everyone, and even take turns being the driver. Employee carpool programs are one of the most effective tools businesses can use to help fight local traffic congestion. While their environmental benefits tend to draw the most attention, enterprises enjoy many other advantages by encouraging employees to skip the solo drive and share rides. This includes reduced parking congestion, more productivity, even a happier work environment.
Corporate Rideshare Programs
It’s one thing to encourage employees to share a ride to work, but it’s not always enough to put in a good word. Solo driving is a tough habit to break, but there are several things employers can do to help ease workers out of their cars. Remember, that when it comes to employee carpool programs or public transportation options, the greater the participation rate, the greater the benefits for the company. To help increase opt-in rates try adopting a gamification approach, by encouraging participants to align themselves in teams, tracking the number of shared trips or miles logged. Offer incentives to participants and prizes to competition winners. Do some matchmaking between prospective participants with similar work schedules and commutes. Offer free, reduced rate or preferred parking to carpool vehicles. By promoting individual end benefits, this may lower stress, save on transportation costs, and reduce wear-and-tear on privately owned vehicles.
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